Technology improves at every moment, making our movements in the digital world increasingly automated. This reality is quite visible in the trading markets, so you will find yourself in doubt about managing your Forex CRM Broker in the cloud vs. self-hosting on your company’s devices.
Visualize how you manage your accounts and how critical it is for your company to have access to the CRM you have acquired. The differences between a local platform and a cloud platform are decisive.
In CRMREAL, we know these distinctive elements in detail, so it is in your interest that you also know them and choose the best way to manage your accounts and your clients’ Forex transactions. Therefore, we recommend you observe them and draw your conclusions.
How a cloud-based Forex CRM works vs. a hosted self-hosted one
The indispensability of a CRM for Forex Brokers is undisputed. You have surely realized how important this platform is to improve your management as an administrator and owner of a brokerage company.
Therefore, you must know what each modality of this platform involves and its advantages and disadvantages. Let’s start by saying that a self-hosted CRM is installed on an internal server of the company, and the data transmission is done through an internal network.
It requires a dedicated technological installation, which must be acquired by the company that installs it, in addition to having access to secure and reliable technical support.
A Forex CRM in the cloud is a customer management platform that can be accessed through the Internet, on different devices, and through accreditation that grants a user name and associated password without investing in special equipment intended only for the CRM operation.
Where is the information hosted in each CRM modality?
One of the first differences you should consider when choosing your CRM is this. The local customer management platform, i.e., self-host, saves the data on hard drives or servers of your company dedicated to it.
On the other hand, the Forex CRM in the cloud saves the information generated on a server owned by the technology provider company you have hired. You can access it through specific credentials defined at the installation time; each level will have different accesses you can customize.
Cloud Forex CRM vs. On-Premises CRM, Advantages and Challenges
Each one has a series of elements that distinguish them; it will depend on what is most convenient for you as a broker company or as an IB who knows that to start a broker must contemplate these elements.
In that sense, you will have to consider whether you have the necessary resources to install a server in your company to host your CRM locally or if, on the contrary, this alternative does not suit you because you do not have the appropriate physical space.
For example, hosting a Forex CRM in the cloud vs. self-hosting, each has its way of working and therefore has differences:
In the cloud, server installation is unnecessary
Because the CRM is hosted on your technology provider’s servers and you access its benefits from your devices, you don’t need expensive equipment dedicated exclusively to hosting the data and keeping the CRM running locally.
Similarly, you won’t have to hire IT professionals to work on managing your self-hosted CRM. The only requirement is a fast and stable Internet connection to access the cloud.
Adaptability
Maintaining a self-hosted Forex CRM with very demanding and global management levels makes high connectivity and maintenance essential, i.e., at some points, you will need to activate or deactivate options; however, a CRM in the cloud contemplates these options already programmed by some technology providers.
By having access to this rapid adaptability according to your needs, you will save time and money. You will maintain agile control of your broker’s administration, and you will be able to meet more precisely the objectives you have set for yourself.
Access at and from any location
Thanks to the possibility of staying connected from anywhere through a CRM Forex in the cloud, you will have a greater capacity for mobilization, which is a much-appreciated and desired advantage in today’s globalized and changing world.
As we indicated, what you will need to achieve this flexibility will be a good internet connection through a device that allows you to manage your platform smoothly, you will not have hardware limitations, and you will be able to connect through a laptop, smartphone, or tablet.
Disadvantages or challenges
As in everything, this type of platform is not the exception, and there are benefits and challenges that you should consider; however, there are companies like CRMREAL, in which we have taken into account these elements, and we have implemented alternatives to our CRM service with excellent results, let’s see.
One of the most common drawbacks for Brokers comparing a Forex CRM in the cloud vs. self-hosting is their ability as company owners to make the necessary adjustments and adapt them to the services their customers require and request.
From CRMREAL, we have developed a customizable platform with all the necessary areas for the highest management level.
Another issue is the security of the data, which will be on the server of the technology company. There are two recommendations to keep your sensitive information safe. The first is to hire companies with extensive experience in the technology market, which guarantee the encryption of your data.Another recommendation is to maintain secure connections from devices to which only the owner of the broker has access. If these security measures are maintained, information leakage will be minimized. Count on our CRM software for brokers in CRMREAL.online and enjoy security and reliability.